Brief: A hyper-flexible retail concept that integrates the digital and the physical.

Sook is a Proptech business selling space as a service where brands can hire high street retail space by the hour or day.

The space needed to be hyper flexible so that products from jewellery to winterwear can be accommodated with minimal set up time each day.

A high degree of digital integration is necessary to reduce daily set up time and to integrate the virtual and physical experience.

Our proposal includes multi-use panels that reveal digital displays and can be configured in endless ways to display any product imaginable.